You probably hear it day in and day out that you need to be promoting your business online. If you are a dealer you probably see and hear solicitations every day from self-proclaimed experts in the online marketing space that can help you get a gazillion percent return on your Internet marketing investment.

Why do you think there are so many of these types of these businesses out there? Partly it’s because of the economy. Many SMB’s are finally coming to the realization that in order to survive they need to get into the Internet marketing game. Also, there are many eple out of work so it’s easy to throw out a shingle and call themselves an expert. Sad but true.

So how do you sift through the Internet dross that is being tossed at you regularly? Keep it simple. I recommend just paying attention to what Google is doing and that should be a good guide for you as the busy business owner. Today’s news is a perfect example of getting direction from the leader in the online space.

Google announced today that they will begin indexing status updates from Facebook Pages. Note that this is not an indexing of the updates for personal Facebook profiles. This is a pure business play. Facebook Pages are for businesses. This  action gives any business another chance to reach out to prospective clients to supplement and complement paid search and organic search efforts.

Google is telling every small and medium business that they are willing to help them get more exposure if they are willing to get in the game. Are you willing?

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