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	<title>Dealer Ignition Corporate Blog</title>
	<link>http://blog.dealerignition.com</link>
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		<title>So You want to Get Started with Online Marketing. Now what?</title>
		<description><![CDATA[1 Get a great website Don’t skimp on this one and get one designed by your wiz kid nephew or your neighbor because it is cheap. You will regret it later when it is not doing what it is supposed to do. Sit down and think about your goal with this website. Is it selling, [...]]]></description>
		<link>http://blog.dealerignition.com/2010/08/so-you-want-to-get-started-with-online-marketing-now-what/</link>
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		<title>Are You Content With Your Content?</title>
		<description><![CDATA[One of the most important yet least understood elements of Internet marketing is content. It is probably even more of an issue as you get to businesses that are smaller in size and revenue. Why is this more trouble for smaller businesses than for bigger ones? It’s simply a matter of resources. Generating and maintaining [...]]]></description>
		<link>http://blog.dealerignition.com/2010/07/are-you-content-with-your-content/</link>
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		<title>Feature Announcement: Simplified Search Advertising</title>
		<description><![CDATA[Today the world has become an easier place! We are very excited to announce the birth of our new Simplified Search Advertising tool. Most of us know how confusing Google AdWords seems sometimes. We all know online search advertising is important, but.. Argh!,  so many options.. what to choose.. what is right?? So we&#8217;ve come [...]]]></description>
		<link>http://blog.dealerignition.com/2010/07/feature-announcement-simplified-search-advertising/</link>
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		<title>Attention Business Marketers: E-Mail Works</title>
		<description><![CDATA[In March of this year Experian conducted a survey of e-mail marketers to determine just what does and does not work in this are of Internet marketing. Some information that may just whet your appetite: three quarters of the opens and clicks and 47% of transactions occur on the first day for commercial e-mail marketers. [...]]]></description>
		<link>http://blog.dealerignition.com/2010/07/attention-business-marketers-e-mail-works/</link>
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		<title>Are You A &#8216;Best In Class&#8217; Marketer?</title>
		<description><![CDATA[There is a tremendous amount of research in the marketplace these days and it is virtually impossible to keep track of it. That’s one of the services we try to provide here at the Dealer Ignition blog. By sifting through the mounds of data available to help you make the best decisions for your business [...]]]></description>
		<link>http://blog.dealerignition.com/2010/06/are-you-a-best-in-class-marketer/</link>
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		<title>What Kind of Internet User Are You?</title>
		<description><![CDATA[Here at the Dealer Ignition blog we have two particular groups that we talk to about Internet marketing. In many ways they are very different from each other but in many ways they are intricately dependent on each other. That dynamic can make for some interesting discussions can’t it? On one hand we talk to [...]]]></description>
		<link>http://blog.dealerignition.com/2010/06/what-kind-of-interent-user-are-you/</link>
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		<title>Leading A Horse to An Empty Well</title>
		<description><![CDATA[We have all heard the expression that “you can lead a horse to water, but you can’t make him drink”. This thinking can be applied to just about any aspect in life. In Internet marketing it is effective in describing what happens when a business does everything right to get a customer or prospect to [...]]]></description>
		<link>http://blog.dealerignition.com/2010/06/1052/</link>
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		<title>Woke Up This Morning and Got Myself An E-mail!</title>
		<description><![CDATA[For those of you old enough to recognize that the post title is a little takeoff on the Doors song “Roadhouse Blues” then I congratulate you (or commiserate with you since we are old enough to know what I am talking about ). What I am trying to convey to you in this unique fashion [...]]]></description>
		<link>http://blog.dealerignition.com/2010/06/woke-up-this-morning-and-got-myself-an-e-mail/</link>
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		<title>Local Search Critical For Business Success</title>
		<description><![CDATA[Just last week, Dealer Ignition’s CEO, Steven Wagner, posted a video about Google’s Place Pages. The idea was to let small retailers as well as major brands the importance of local search in bringing business to a brick and mortar or online store environment. Search is a primary avenue for consumers to find what they [...]]]></description>
		<link>http://blog.dealerignition.com/2010/06/local-search-critical-for-business-success/</link>
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		<title>E-Mail Tactics That Have Proven Effective</title>
		<description><![CDATA[Effective e-mail marketing is becoming a staple of any business, especially those in the retail space. Constant ability to communicate with and inform customers and prospects leads to better business. Better business leads to sales and sales lead to, well, you name it. Of course, as with everything in Internet marketing just “doing it” is [...]]]></description>
		<link>http://blog.dealerignition.com/2010/06/e-mail-tactics-that-have-proven-effective/</link>
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